/persona - Generate Buyer Personas
Generate detailed buyer personas using the DOC-014 STANDARD-TEMPLATE.
Usage
/persona [role="target role"] [segment="market segment"]
Template Structure
Persona card sections:
- Persona Overview - Name, role, company profile
- Demographics - Age, education, career path
- Goals & Motivations - What they're trying to achieve
- Pain Points - Challenges and frustrations
- Buying Behavior - Decision process, influencers
- Information Sources - Where they learn
- Objections - Common concerns
- Messaging - How to reach them
- Day in the Life - Typical workflow
Examples
# Basic persona
/persona
# Specific role
/persona role="VP Engineering" segment="Enterprise"
# Multiple personas
/persona roles="CTO,VP Eng,Tech Lead" segment="Mid-market SaaS"
Required Inputs
| Input | Description | Example |
|---|---|---|
| Target Role | Job title | "VP Engineering" |
| Segment | Company type | "Enterprise", "SMB" |
| Industry | Vertical | "Healthcare", "Fintech" |
Template Location
~/.coditect/templates/business-documents/customer-persona/STANDARD-TEMPLATE.md
Related Commands
/icp- Ideal customer profile/sales-playbook- Sales process/gtm- Go-to-market strategy
DOC-ID: DOC-014 Category: Tier 3 - Go-to-Market