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1.0 - Develop Vision and Strategy

PCF Category: 1.0
Total Elements: 123
Hierarchy Depth: Up to 3 levels

Overview

This category encompasses all processes related to develop vision and strategy within an enterprise.

Process Groups (Level 1)

Hierarchy IDProcess GroupSub-Elements
1.0Develop Vision and Strategy0
1.1Define the business concept and long-term vision34
1.2Develop business strategy58
1.3Execute and measure strategic initiatives15
1.4Develop and maintain business models11

Detailed Process Hierarchy

1.0 - Develop Vision and Strategy

PCF ID: 10002

1.1 - Define the business concept and long-term vision

PCF ID: 17040

IDProcessPCF IDMetrics
1.1.1Assess the external environment10017Y
1.1.2Survey market and determine customer needs and wants10018Y
1.1.3Assess the internal environment10019N
1.1.4Establish strategic vision10020N
1.1.5Conduct organization restructuring opportunities16792N
1.1.1 - Assess the external environment (10 elements)
IDProcessPCF ID
1.1.1.1Identify competitors19945
1.1.1.2Analyze and Evaluate competition10021
1.1.1.3Identify economic trends10022
1.1.1.4Identify political and regulatory issues10023
1.1.1.5Assess new technology innovations10024
1.1.1.6Analyze demographics10025
1.1.1.7Identify social and cultural changes10026
1.1.1.8Identify ecological concerns10027
1.1.1.9Identify intellectual property concerns16790
1.1.1.10Evaluate IP acquisition options16791
1.1.2 - Survey market and determine customer needs and wants (3 elements)
IDProcessPCF ID
1.1.2.1Conduct qualitative/quantitative research and assessments10028
1.1.2.2Capture customer needs and wants19946
1.1.2.3Assess customer needs and wants19947
1.1.3 - Assess the internal environment (6 elements)
IDProcessPCF ID
1.1.3.1Analyze organizational characteristics10030
1.1.3.2Analyze internal operations19948
1.1.3.3Create baselines for current processes10031
1.1.3.4Analyze systems and technology10032
1.1.3.5Analyze financial health10033
1.1.3.6Identify core competencies10034
1.1.4 - Establish strategic vision (3 elements)
IDProcessPCF ID
1.1.4.1Define the strategic vision19949
1.1.4.2Align stakeholders around strategic vision10035
1.1.4.3Communicate strategic vision to stakeholders10036
1.1.5 - Conduct organization restructuring opportunities (7 elements)
IDProcessPCF ID
1.1.5.1Identify restructuring opportunities16793
1.1.5.2Perform due-diligence16794
1.1.5.3Analyze deal options16795
1.1.5.3.1Evaluate acquisition options16796
1.1.5.3.2Evaluate merger options16797
1.1.5.3.3Evaluate de-merger options16798
1.1.5.3.4Evaluate divesture options16799

1.2 - Develop business strategy

PCF ID: 10015

IDProcessPCF IDMetrics
1.2.1Develop overall mission statement10037N
1.2.2Define and evaluate strategic options to achieve the objectives10038N
1.2.3Select long-term business strategy10039N
1.2.4Coordinate and align functional and process strategies10040N
1.2.5Create organizational design10041N
1.2.6Develop and set organizational goals10042N
1.2.7Formulate business unit strategies10043N
1.2.8Develop customer experience strategy19959N
1.2.9Communicate strategies internally and externally18916N
1.2.1 - Develop overall mission statement (3 elements)
IDProcessPCF ID
1.2.1.1Define current business10044
1.2.1.2Formulate mission10045
1.2.1.3Communicate mission10046
1.2.2 - Define and evaluate strategic options to achieve the objectives (16 elements)
IDProcessPCF ID
1.2.2.1Define strategic options10047
1.2.2.1.1Select partnerships and relationships to support the extended enterprise18083
1.2.2.2Assess and analyze impact of each option10048
1.2.2.2.1Identify implications for key operating model business elements that require change13289
1.2.2.2.2Identify implications for key technology aspects13290
1.2.2.3Develop B2B strategy16800
1.2.2.3.1Develop service as a product strategy16801
1.2.2.4Develop B2C strategy16802
1.2.2.5Develop partner/alliance strategy16803
1.2.2.6Develop merger/demerger/acquisition/exit strategy16805
1.2.2.7Develop innovation strategy16806
1.2.2.8Develop sustainability strategy14189
1.2.2.9Develop global support strategy19950
1.2.2.10Develop shared services strategy19951
1.2.2.11Develop lean/continuous improvement strategy14197
1.2.2.12Develop innovation strategy and framework19952
1.2.5 - Create organizational design (8 elements)
IDProcessPCF ID
1.2.5.1Evaluate breadth and depth of organizational structure10049
1.2.5.2Perform job-specific roles mapping and value-added analyses10050
1.2.5.3Develop role activity diagrams to assess hand-off activity10051
1.2.5.4Perform organization redesign workshops10052
1.2.5.5Design the relationships between organizational units10053
1.2.5.6Develop role analysis and activity diagrams for key processes10054
1.2.5.7Assess organizational implication of feasible alternatives10055
1.2.5.8Migrate to new organization10056
1.2.6 - Develop and set organizational goals (3 elements)
IDProcessPCF ID
1.2.6.1Identify organizational goals19953
1.2.6.2Establish baseline metrics19954
1.2.6.3Monitor performance against goals19955
1.2.7 - Formulate business unit strategies (3 elements)
IDProcessPCF ID
1.2.7.1Analyze business unit strategies19956
1.2.7.2Identify core competency for each business unit19957
1.2.7.3Refine business unit strategies in support of company strategy19958
1.2.8 - Develop customer experience strategy (16 elements)
IDProcessPCF ID
1.2.8.1Assess customer experience19960
1.2.8.1.1Identify and review customer touchpoints19961
1.2.8.1.2Assess customer experience across touchpoints19962
1.2.8.1.3Perform root cause analysis of problematic customer experiences19963
1.2.8.2Design customer experience19964
1.2.8.2.1Define and manage personas16612
1.2.8.2.2Create customer journey maps19965
1.2.8.2.3Define single view of the customer for the organization19966
1.2.8.2.4Define a vision for the customer experience19967
1.2.8.2.5Validate with customers19968
1.2.8.2.6Align experience with brand values and business strategies19969
1.2.8.2.7Develop content strategy19970
1.2.8.3Design customer experience support structure19971
1.2.8.3.1Identify required capabilities19972
1.2.8.3.2Identify impact on functional processes19973
1.2.8.4Develop customer experience roadmap to develop and implement defined capabilities19974

1.3 - Execute and measure strategic initiatives

PCF ID: 10016

IDProcessPCF IDMetrics
1.3.1Develop strategic initiatives10057N
1.3.2Evaluate strategic initiatives10058N
1.3.3Select strategic initiatives10059N
1.3.4Establish high-level measures10060N
1.3.5Execute strategic initiatives19507N
1.3.1 - Develop strategic initiatives (3 elements)
IDProcessPCF ID
1.3.1.1Identify strategic priorities19975
1.3.1.2Develop strategic initiatives based on business/customer value19976
1.3.1.3Review with stakeholders19977
1.3.2 - Evaluate strategic initiatives (2 elements)
IDProcessPCF ID
1.3.2.1Determine business value for each strategic priority19978
1.3.2.2Determine the customer value for each strategic priority19979
1.3.3 - Select strategic initiatives (2 elements)
IDProcessPCF ID
1.3.3.1Prioritize strategic initiatives19980
1.3.3.2Communicate strategic initiatives to business units and stakeholders19981
1.3.4 - Establish high-level measures (3 elements)
IDProcessPCF ID
1.3.4.1Identify business value drivers19982
1.3.4.2Establish baselines for business value drivers19983
1.3.4.3Monitor performance against baselines19984

1.4 - Develop and maintain business models

PCF ID: 20944

IDProcessPCF IDMetrics
1.4.1Develop business models20945N
1.4.2Maintain business models20950N
1.4.3Establish business model governance20955N
1.4.1 - Develop business models (4 elements)
IDProcessPCF ID
1.4.1.1Assemble business model information20946
1.4.1.2Secure appropriate approvals20947
1.4.1.3Identify integration points with existing models20948
1.4.1.4Adopt the business model20949
1.4.2 - Maintain business models (4 elements)
IDProcessPCF ID
1.4.2.1Establish business model maintenance parameters20951
1.4.2.2Accept business model feedback parameters20952
1.4.2.3Prioritize and manage incoming feedback20953
1.4.2.4Update existing models20954

Change Summary (v7.2.1 vs v6.1.1)

Changes are indicated by:

  • +XXXXX - New element added (PCF ID)
  • -XXXXX - Element removed
  • cXXXXX - Element changed
  • NEW - Newly introduced in v7.2.1

Full Process List

Complete 123 elements
Hierarchy IDNamePCF IDChange
1.0Develop Vision and Strategy10002+20944, c10016
1.1Define the business concept and long-term vision17040c10019
1.1.1Assess the external environment10017+19945, +16790, +16791
1.1.1.1Identify competitors19945NEW
1.1.1.2Analyze and Evaluate competition10021-
1.1.1.3Identify economic trends10022-
1.1.1.4Identify political and regulatory issues10023-
1.1.1.5Assess new technology innovations10024-
1.1.1.6Analyze demographics10025-
1.1.1.7Identify social and cultural changes10026-
1.1.1.8Identify ecological concerns10027-
1.1.1.9Identify intellectual property concerns16790NEW
1.1.1.10Evaluate IP acquisition options16791NEW
1.1.2Survey market and determine customer needs and wants10018+19946, +19947, -10029, c10028
1.1.2.1Conduct qualitative/quantitative research and assessments10028RENAME, WAS:Conduct qualitative/quantitative assessments
1.1.2.2Capture customer needs and wants19946NEW
1.1.2.3Assess customer needs and wants19947NEW
1.1.3Assess the internal environment10019+19948, c10033, c10034, RENAME, WAS:Perform internal analysis
1.1.3.1Analyze organizational characteristics10030-
1.1.3.2Analyze internal operations19948NEW
1.1.3.3Create baselines for current processes10031-
1.1.3.4Analyze systems and technology10032-
1.1.3.5Analyze financial health10033RENAME, WAS:Analyze financial positions
1.1.3.6Identify core competencies10034RENAME, WAS:Identify enterprise core competencies
1.1.4Establish strategic vision10020+19949
1.1.4.1Define the strategic vision19949NEW
1.1.4.2Align stakeholders around strategic vision10035-
1.1.4.3Communicate strategic vision to stakeholders10036-
1.1.5Conduct organization restructuring opportunities16792-
1.1.5.1Identify restructuring opportunities16793-
1.1.5.2Perform due-diligence16794-
1.1.5.3Analyze deal options16795-
1.1.5.3.1Evaluate acquisition options16796-
1.1.5.3.2Evaluate merger options16797-
1.1.5.3.3Evaluate de-merger options16798-
1.1.5.3.4Evaluate divesture options16799-
1.2Develop business strategy10015+19959, +18916, c10038, c10041
1.2.1Develop overall mission statement10037-
1.2.1.1Define current business10044-
1.2.1.2Formulate mission10045-
1.2.1.3Communicate mission10046-
1.2.2Define and evaluate strategic options to achieve the objecti...10038+16800, +16802, +16803, +16805, +16806, +19950, +19951, +19952, -14190, RENAME, WAS:Evaluate strategic options to achieve the objectives
1.2.2.1Define strategic options10047+18083
1.2.2.1.1Select partnerships and relationships to support the extende...18083NEW
1.2.2.2Assess and analyze impact of each option10048+13289, +13290
1.2.2.2.1Identify implications for key operating model business eleme...13289NEW
1.2.2.2.2Identify implications for key technology aspects13290NEW
1.2.2.3Develop B2B strategy16800+16801, NEW
1.2.2.3.1Develop service as a product strategy16801NEW
1.2.2.4Develop B2C strategy16802NEW
1.2.2.5Develop partner/alliance strategy16803NEW
1.2.2.6Develop merger/demerger/acquisition/exit strategy16805NEW
1.2.2.7Develop innovation strategy16806NEW
1.2.2.8Develop sustainability strategy14189-
1.2.2.9Develop global support strategy19950NEW
1.2.2.10Develop shared services strategy19951NEW
1.2.2.11Develop lean/continuous improvement strategy14197-
1.2.2.12Develop innovation strategy and framework19952NEW
1.2.3Select long-term business strategy10039-
1.2.4Coordinate and align functional and process strategies10040-
1.2.5Create organizational design10041RENAME, WAS:Create organizational design (structure, governance, reporting, etc.)
1.2.5.1Evaluate breadth and depth of organizational structure10049-
1.2.5.2Perform job-specific roles mapping and value-added analyses10050-
1.2.5.3Develop role activity diagrams to assess hand-off activity10051-
1.2.5.4Perform organization redesign workshops10052-
1.2.5.5Design the relationships between organizational units10053-
1.2.5.6Develop role analysis and activity diagrams for key processe...10054-
1.2.5.7Assess organizational implication of feasible alternatives10055-
1.2.5.8Migrate to new organization10056-
1.2.6Develop and set organizational goals10042+19953, +19954, +19955
1.2.6.1Identify organizational goals19953NEW
1.2.6.2Establish baseline metrics19954NEW
1.2.6.3Monitor performance against goals19955NEW
1.2.7Formulate business unit strategies10043+19956, +19957, +19958
1.2.7.1Analyze business unit strategies19956NEW
1.2.7.2Identify core competency for each business unit19957NEW
1.2.7.3Refine business unit strategies in support of company strate...19958NEW
1.2.8Develop customer experience strategy19959+19960, +19964, +19971, +19974, NEW
1.2.8.1Assess customer experience19960+19961, +19962, +19963, NEW
1.2.8.1.1Identify and review customer touchpoints19961NEW
1.2.8.1.2Assess customer experience across touchpoints19962NEW
1.2.8.1.3Perform root cause analysis of problematic customer experien...19963NEW
1.2.8.2Design customer experience19964+16612, +19965, +19966, +19967, +19968, +19969, +19970, NEW
1.2.8.2.1Define and manage personas16612NEW
1.2.8.2.2Create customer journey maps19965NEW
1.2.8.2.3Define single view of the customer for the organization19966NEW
1.2.8.2.4Define a vision for the customer experience19967NEW
1.2.8.2.5Validate with customers19968NEW
1.2.8.2.6Align experience with brand values and business strategies19969NEW
1.2.8.2.7Develop content strategy19970NEW
1.2.8.3Design customer experience support structure19971+19972, +19973, NEW
1.2.8.3.1Identify required capabilities19972NEW
1.2.8.3.2Identify impact on functional processes19973NEW
1.2.8.4Develop customer experience roadmap to develop and implement...19974NEW
1.2.9Communicate strategies internally and externally18916NEW
1.3Execute and measure strategic initiatives10016+19507, RENAME, WAS:Manage strategic initiatives
1.3.1Develop strategic initiatives10057+19975, +19976, +19977
1.3.1.1Identify strategic priorities19975NEW
1.3.1.2Develop strategic initiatives based on business/customer val...19976NEW
1.3.1.3Review with stakeholders19977NEW
1.3.2Evaluate strategic initiatives10058+19978, +19979
1.3.2.1Determine business value for each strategic priority19978NEW
1.3.2.2Determine the customer value for each strategic priority19979NEW
1.3.3Select strategic initiatives10059+19980, +19981
1.3.3.1Prioritize strategic initiatives19980NEW
1.3.3.2Communicate strategic initiatives to business units and stak...19981NEW
1.3.4Establish high-level measures10060+19982, +19983, +19984
1.3.4.1Identify business value drivers19982NEW
1.3.4.2Establish baselines for business value drivers19983NEW
1.3.4.3Monitor performance against baselines19984NEW
1.3.5Execute strategic initiatives19507NEW
1.4Develop and maintain business models20944+20945, +20950, +20955, NEW
1.4.1Develop business models20945+20946, +20947, +20948, +20949, NEW
1.4.1.1Assemble business model information20946NEW
1.4.1.2Secure appropriate approvals20947NEW
1.4.1.3Identify integration points with existing models20948NEW
1.4.1.4Adopt the business model20949NEW
1.4.2Maintain business models20950+20951, +20952, +20953, +20954, NEW
1.4.2.1Establish business model maintenance parameters20951NEW
1.4.2.2Accept business model feedback parameters20952NEW
1.4.2.3Prioritize and manage incoming feedback20953NEW
1.4.2.4Update existing models20954NEW
1.4.3Establish business model governance20955NEW

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