MVP Specification: AI-Powered Video Analysis Platform
Document Version: 1.0
Date: 2026-01-19
Owner: CODITECT Product Team
Target Launch: 90 Days from Approval
Executive Summary
The MVP delivers a production-ready video analysis pipeline that automates the extraction of insights from video content through AI-powered transcription, frame analysis, and synthesis. The MVP targets 5 pilot customers processing 100-500 hours of video monthly with a 20-day ROI guarantee.
MVP Goals
- Validate Core Value Prop: Demonstrate 90%+ time savings on video analysis
- Prove Technical Feasibility: Process 60-minute video in <15 minutes
- Establish Cost Model: Achieve <$2 per video processing cost
- Generate Case Studies: 3 referenceable customers with quantified results
- Inform Product Roadmap: Learn what features drive adoption
Success Criteria
mvp_success_metrics = {
'pilot_customers': {
'target': 5,
'minimum': 3,
'industries': ['L&D', 'Market Research', 'Legal']
},
'processing_performance': {
'time_per_video_60min': '<15 minutes',
'success_rate': '>95%',
'accuracy_transcription': '>90%',
'accuracy_frame_analysis': '>85%'
},
'business_outcomes': {
'time_savings_demonstrated': '>80%',
'cost_per_video': '<$2.00',
'roi_demonstrated': '>10x first year',
'customer_satisfaction': 'NPS >40'
},
'technical_validation': {
'api_uptime': '>99%',
'error_rate': '<5%',
'processing_queue': 'No 24hr+ backlogs'
}
}
1. MVP Scope Definition
1.1 Core Features (Must Have)
Feature 1: Video Ingestion
User Story: "As an analyst, I want to upload a video or provide a YouTube URL so that the system can process it."
Acceptance Criteria:
- ✅ Accept YouTube URL (any public video)
- ✅ Accept file upload (MP4, AVI, MOV up to 2GB)
- ✅ Validate video format and duration (<2 hours)
- ✅ Display upload progress (0-100%)
- ✅ Generate unique job ID for tracking
Technical Implementation:
endpoints = {
'POST /api/v1/jobs/create': {
'input': {
'source_url': 'https://youtube.com/watch?v=xxx',
'OR': 'file_upload',
'metadata': {
'title': 'Optional title',
'tags': ['tag1', 'tag2']
}
},
'output': {
'job_id': 'job_abc123',
'status': 'pending',
'estimated_time_seconds': 600
}
}
}
Out of Scope (MVP):
- ❌ Batch upload (multiple videos at once)
- ❌ Private/authenticated video sources
- ❌ Video editing/trimming before processing
- ❌ Real-time streaming analysis
Feature 2: Audio Transcription
User Story: "As an analyst, I want accurate tranH.P.004-SCRIPTS with timestamps so I can find specific moments in the video."
Acceptance Criteria:
- ✅ Transcribe audio with >90% word accuracy
- ✅ Include word-level timestamps
- ✅ Segment by speaker (if multiple speakers detected)
- ✅ Support English language (only)
- ✅ Display confidence scores per segment
Technical Implementation:
transcription_service = {
'provider': 'OpenAI Whisper API',
'model': 'whisper-1',
'features': {
'word_timestamps': True,
'language': 'en',
'response_format': 'verbose_json'
},
'output_format': {
'segments': [
{
'segment_id': 1,
'start_time': 0.0,
'end_time': 5.2,
'text': 'Welcome to today\'s presentation.',
'confidence': 0.95,
'words': [
{'word': 'Welcome', 'start': 0.0, 'end': 0.5}
]
}
]
}
}
Out of Scope (MVP):
- ❌ Multi-language support (Spanish, Mandarin, etc.)
- ❌ Speaker diarization (who said what)
- ❌ Custom vocabulary/jargon training
- ❌ Real-time transcription
Feature 3: Frame Extraction with Content Deduplication
User Story: "As an analyst, I want the system to extract only unique frames so I don't pay for analyzing duplicate content."
Acceptance Criteria:
- ✅ Extract frames using multi-strategy sampling (scene change, slide detection, fixed interval)
- ✅ Deduplicate frames using perceptual hashing (pHash)
- ✅ Target: 80-120 unique frames per 60-minute video
- ✅ Display extraction method per frame (why it was selected)
- ✅ Deduplication reduces frames by 40-60%
Technical Implementation:
frame_extraction = {
'strategies': [
'scene_change', # FFmpeg scene detection
'slide_detection', # Content stability >2s
'fixed_interval' # Every 5 seconds (backup)
],
'deduplication': {
'method': 'perceptual_hash',
'threshold': 5, # Hamming distance
'expected_reduction': 0.50 # 50% fewer frames
},
'output': {
'frames_extracted': 180,
'frames_after_dedup': 90,
'frames_by_strategy': {
'scene_change': 40,
'slide_detection': 35,
'fixed_interval': 15
}
}
}
Out of Scope (MVP):
- ❌ User-H.P.009-CONFIGurable sampling strategies
- ❌ Manual frame selection by user
- ❌ Deep learning-based deduplication (SSIM validation is Phase 2)
- ❌ Video thumbnail generation
Feature 4: Vision-Powered Frame Analysis
User Story: "As an analyst, I want the system to identify slides, extract text, and describe visual content so I don't have to manually review frames."
Acceptance Criteria:
- ✅ Classify frame content type (slide, diagram, person, scene)
- ✅ Extract text from frames (OCR)
- ✅ Generate 1-2 sentence description per frame
- ✅ Identify presentation content (slides with bullet points)
- ✅ Process 80-120 frames in <5 minutes
Technical Implementation:
vision_analysis = {
'provider': 'Anthropic Claude Vision',
'model': 'claude-sonnet-4-20250514',
'batch_size': 5, # Frames per API call
'output_per_frame': {
'content_type': 'slide|diagram|person|text|scene|mixed',
'confidence': 0.92,
'extracted_text': 'All visible text...',
'description': '2-sentence summary',
'has_presentation_content': True,
'key_points': ['Point 1', 'Point 2']
}
}
Out of Scope (MVP):
- ❌ Object detection (identifying specific objects)
- ❌ Face recognition
- ❌ Logo detection
- ❌ Handwriting recognition
- ❌ Multiple language OCR
Feature 5: Multi-Agent Synthesis
User Story: "As an analyst, I want the system to correlate audio and visual content into structured insights so I can quickly understand the video."
Acceptance Criteria:
- ✅ Identify 5-10 distinct topics from transcript
- ✅ Extract key moments (definitions, examples, transitions)
- ✅ Correlate transcript segments with relevant frames
- ✅ Generate executive summary (3-5 sentences)
- ✅ Complete synthesis in <3 minutes
Technical Implementation:
synthesis_pipeline = {
'H.P.001-AGENTS': [
{
'name': 'topic_identifier',
'input': 'full_transcript',
'output': 'topics_with_timestamps',
'execution': 'parallel'
},
{
'name': 'key_moment_extractor',
'input': 'frame_analyses',
'output': 'important_frames',
'execution': 'parallel'
},
{
'name': 'correlation_agent',
'input': 'topics + frames',
'output': 'audio_visual_correlations',
'execution': 'sequential'
},
{
'name': 'synthesis_agent',
'input': 'all_outputs',
'output': 'final_insights',
'execution': 'sequential'
}
]
}
Out of Scope (MVP):
- ❌ Sentiment analysis
- ❌ Entity extraction (people, companies, products)
- ❌ Knowledge graph generation
- ❌ Automated video editing (highlight reels)
Feature 6: Structured Markdown Output
User Story: "As an analyst, I want a formatted markdown report with timestamps and images so I can quickly review and share findings."
Acceptance Criteria:
- ✅ Generate markdown with table of contents
- ✅ Include topics with clickable timestamp links
- ✅ Embed extracted slide images
- ✅ Provide full transcript at end
- ✅ Display processing metrics (cost, time)
Output Format:
# Video Title
## Summary
[3-5 sentence executive summary]
## Topics
1. [Introduction](#intro) (00:00 - 02:30)
2. [Main Concept](#concept) (02:30 - 15:45)
## Key Insights
- Insight 1 at [05:23]
- Insight 2 at [12:10]
## Extracted Slides

## Full Transcript
[00:00] Speaker: Welcome...
Out of Scope (MVP):
- ❌ PowerPoint export
- ❌ Interactive web viewer
- ❌ Video editing with embedded timestamps
- ❌ Multi-format export (JSON, XML, CSV)
Feature 7: Job Status Tracking
User Story: "As an analyst, I want to see real-time progress of my video processing so I know when it's complete."
Acceptance Criteria:
- ✅ Display current processing stage (downloading, transcribing, analyzing, synthesizing)
- ✅ Show percentage complete (0-100%)
- ✅ Estimate time remaining
- ✅ Send email notification on completion
- ✅ Display errors clearly if processing fails
Technical Implementation:
job_status_api = {
'GET /api/v1/jobs/{job_id}/status': {
'response': {
'job_id': 'job_abc123',
'status': 'analyzing',
'progress_percent': 65,
'current_stage': 'Frame analysis (45/90)',
'estimated_time_remaining_seconds': 180,
'created_at': '2026-01-19T10:00:00Z',
'updated_at': '2026-01-19T10:08:00Z'
}
}
}
Out of Scope (MVP):
- ❌ Pause/resume functionality
- ❌ Priority queue management
- ❌ Batch job management
- ❌ Real-time WebSocket updates
1.2 Non-Functional Requirements (Must Have)
Performance
- Processing Time: 60-minute video processed in <15 minutes (P95)
- Uptime: 99% availability during business hours (8am-8pm ET)
- Throughput: Support 5 concurrent jobs
- Latency: API response times <2 seconds
Security
- Authentication: API key-based authentication
- Data Encryption: TLS 1.3 for data in transit
- Data Retention: Auto-delete processed videos after 7 days
- Access Control: User can only access their own jobs
Cost Management
- Target Cost: <$2 per video (60-minute average)
- Budget Alerts: Notify if job exceeds $5
- Cost Tracking: Display estimated cost before processing
- Rate Limiting: 20 videos/day per user
Quality
- Transcription Accuracy: >90% word error rate
- Frame Analysis Quality: >85% content type classification accuracy
- Success Rate: >95% jobs complete without errors
- User Satisfaction: NPS >40
1.3 Features Explicitly Out of Scope (Future Phases)
Phase 2 (Months 4-6)
- Multi-language support (Spanish, Mandarin, French)
- Speaker diarization (who said what)
- SSIM validation for frame deduplication
- Interactive timeline visualization
- Batch upload (multiple videos)
- Custom workflow H.P.008-TEMPLATES
Phase 3 (Months 7-12)
- Real-time streaming analysis
- Video-to-video similarity search
- Fine-tuned domain models (legal, medical)
- Knowledge graph generation
- Integration with LMS/SharePoint/Confluence
- White-label option
Not Planned
- Video editing capabilities
- Live captioning
- Audio enhancement/cleanup
- Social media sharing
- Mobile app
2. MVP User Journey
Primary Flow: Process a YouTube Video
1. User lands on dashboard
↓
2. Click "New Analysis Job"
↓
3. Enter YouTube URL
↓
4. (Optional) Add title/tags
↓
5. Click "Start Processing"
↓
6. See job status page (progress bar)
↓
7. Receive email: "Processing complete!"
↓
8. Return to dashboard, click "View Results"
↓
9. See markdown report with:
- Summary
- Topics
- Key insights
- Extracted slides
- Full transcript
↓
10. Download markdown file
↓
11. Share link with colleague (optional)
Edge Cases & Error Handling
error_scenarios = {
'invalid_url': {
'trigger': 'YouTube URL does not exist',
'response': 'Error: Video not found. Please check URL.',
'user_action': 'Retry with valid URL'
},
'video_too_long': {
'trigger': 'Video duration >2 hours',
'response': 'Error: Video exceeds 2-hour limit.',
'user_action': 'Process shorter video or contact support'
},
'processing_failure': {
'trigger': 'API timeout, network error, etc.',
'response': 'Processing failed. Retrying automatically...',
'user_action': 'Wait for retry (3 attempts) or contact support'
},
'cost_exceeded': {
'trigger': 'Estimated cost >$5',
'response': 'Warning: This video will cost $6.50. Proceed?',
'user_action': 'Confirm or cancel'
}
}
3. MVP Architecture
3.1 High-Level Components
┌─────────────────────────────────────────────────────┐
│ Frontend (React) │
│ • Dashboard │
│ • Job submission form │
│ • Status tracker │
│ • Results viewer │
└─────────────────┬───────────────────────────────────┘
│ REST API
┌─────────────────▼───────────────────────────────────┐
│ Backend (FastAPI) │
│ • Job management API │
│ • Authentication │
│ • Status endpoints │
└─────────────────┬───────────────────────────────────┘
│
┌─────────────────▼───────────────────────────────────┐
│ Processing Worker (Python) │
│ • Video download (yt-dlp) │
│ • Audio extraction (ffmpeg) │
│ • Transcription (Whisper API) │
│ • Frame extraction (OpenCV) │
│ • Vision analysis (Claude API) │
│ • Synthesis (LangGraph) │
└─────────────────┬───────────────────────────────────┘
│
┌─────────────────▼───────────────────────────────────┐
│ Storage Layer │
│ • Job metadata (SQLite) │
│ • Temp files (Local filesystem) │
│ • Output files (Local filesystem) │
└─────────────────────────────────────────────────────┘
3.2 Technology Stack
mvp_tech_stack = {
'frontend': {
'framework': 'React 18',
'ui_library': 'Tailwind CSS',
'state_management': 'React Query',
'deployment': 'Vercel or Netlify'
},
'backend': {
'framework': 'FastAPI (Python 3.11)',
'async_runtime': 'asyncio',
'api_docs': 'OpenAPI (Swagger)',
'deployment': 'Docker on AWS ECS or Railway'
},
'processing': {
'orchestration': 'LangGraph + LangChain',
'video_tools': 'yt-dlp, ffmpeg, OpenCV',
'ai_apis': 'OpenAI Whisper, Anthropic Claude',
'deduplication': 'imagehash library (pHash)'
},
'storage': {
'database': 'SQLite (MVP), Postgres (production)',
'file_storage': 'Local filesystem (MVP), S3 (production)',
'temp_storage': '/tmp with auto-cleanup'
},
'monitoring': {
'logging': 'Python logging + JSON formatter',
'metrics': 'Prometheus (optional)',
'alerting': 'Email notifications'
}
}
3.3 Deployment Strategy
mvp_deployment:
environment: cloud
infrastructure: minimal
services:
- name: frontend
platform: Vercel
auto_deploy: true
cost: $0 (free tier)
- name: backend_api
platform: Railway or Render
instance: Starter plan
cost: $20/month
- name: processing_worker
platform: Railway
instance: Pro plan (2GB RAM, 2 vCPU)
cost: $50/month
total_monthly_cost:
infrastructure: $70
api_costs: $500 (estimated 250 videos @ $2 each)
total: $570
scaling_plan:
current: Single worker, 5 concurrent jobs
next_phase: Add workers, implement job queue (Redis)
4. Development Plan
4.1 Sprint Breakdown (3-Month Timeline)
Sprint 1-2: Foundation (Weeks 1-4)
Goals: Core pipeline working end-to-end
- Setup project structure (backend + processing worker)
- Implement video download (yt-dlp integration)
- Implement audio extraction + transcription (Whisper API)
- Basic frame extraction (scene change only)
- Simple REST API (create job, get status)
- End-to-end test: 1 video processed successfully
Deliverable: Command-line tool processes YouTube URL → outputs transcript
Sprint 3-4: Vision & Synthesis (Weeks 5-8)
Goals: Add frame analysis and AI synthesis
- Implement multi-strategy frame extraction
- Implement pHash deduplication
- Integrate Claude Vision API for frame analysis
- Build multi-agent synthesis pipeline (LangGraph)
- Markdown report generation
- End-to-end test: Complete markdown report generated
Deliverable: Full pipeline outputs structured markdown
Sprint 5-6: Frontend & Polish (Weeks 9-12)
Goals: User interface and production readiness
- Build React dashboard (job submission, status)
- Implement results viewer (markdown rendering)
- Add error handling & retry logic
- Cost estimation & budget warnings
- Email notifications
- Deploy to cloud (Railway/Vercel)
- Load testing (5 concurrent videos)
Deliverable: Live MVP accessible to pilot customers
4.2 Team & Resources
mvp_team = {
'engineering': {
'backend_engineer': {
'role': 'Backend API, processing pipeline',
'fte': 1.0,
'duration_weeks': 12,
'cost': 80000 # 3 months contract
},
'frontend_engineer': {
'role': 'React dashboard, UI/UX',
'fte': 0.5,
'duration_weeks': 8,
'cost': 30000 # Part-time, weeks 5-12
}
},
'product': {
'product_manager': {
'role': 'Requirements, pilot customer management',
'fte': 0.25,
'duration_weeks': 12,
'cost': 15000
}
},
'total_cost': {
'engineering': 110000,
'infrastructure': 2000, # 3 months @ $570/mo + buffer
'api_costs': 2500, # Development + testing
'total': 114500
}
}
5. Pilot Customer Program
5.1 Pilot Objectives
- Validate Value Prop: Demonstrate 80%+ time savings
- Collect Feedback: Identify missing features
- Generate Case Studies: 3 written testimonials
- Refine Pricing: Test willingness to pay
- Build Pipeline: Referrals to other customers
5.2 Pilot Criteria
Target Customers: 5 pilot customers
pilot_selection = {
'must_have': [
'CODITECT existing customer (preferred)',
'Processing 100-500 hours video/month',
'Willing to provide feedback weekly',
'Able to start within 30 days',
'Decision-maker accessible (VP-level)'
],
'nice_to_have': [
'Multiple use cases to test',
'Technical team can provide API feedback',
'Willing to be public reference',
'Industry diversity (L&D, research, legal)'
]
}
5.3 Pilot Offer
Free Implementation ($50K value)
3-Month Free Access ($24K value)
Total Value: $74K per pilot customer
In Exchange:
- Weekly feedback sessions (30 min)
- Written case study with metrics
- Public reference (press release, testimonial)
- 2 hours of user testing (observe H.P.006-WORKFLOWS)
6. Success Metrics & KPIs
6.1 Technical KPIs
technical_kpis = {
'processing_performance': {
'avg_processing_time_60min_video': '<15 minutes',
'p95_processing_time': '<20 minutes',
'success_rate': '>95%',
'cost_per_video': '<$2.00'
},
'quality_metrics': {
'transcription_accuracy': '>90% WER',
'frame_deduplication_rate': '40-60%',
'vision_classification_accuracy': '>85%',
'user_reported_accuracy': '>80% "Good or Excellent"'
},
'reliability': {
'api_uptime': '>99%',
'error_rate': '<5%',
'retry_success_rate': '>90%'
}
}
6.2 Business KPIs
business_kpis = {
'pilot_program': {
'customers_enrolled': 5,
'customers_active_week_1': 5,
'customers_active_month_3': 4, # Allow 1 dropout
'videos_processed': 200, # 40 per customer avg
'case_studies_completed': 3
},
'customer_satisfaction': {
'nps_score': '>40',
'feature_satisfaction': '>4.0/5.0',
'would_recommend': '>80%',
'willing_to_pay': '>60%'
},
'business_validation': {
'time_savings_demonstrated': '>80%',
'roi_demonstrated': '>10x',
'willingness_to_pay_monthly': '>$5000',
'pilot_to_paid_conversion': '>60%'
}
}
6.3 Go/No-Go Decision Criteria
At End of 3-Month Pilot:
go_no_go = {
'go_criteria': {
'minimum_requirements': [
'technical_kpis["success_rate"] > 0.90',
'business_kpis["customer_satisfaction"]["nps_score"] > 30',
'business_kpis["pilot_program"]["customers_active_month_3"] >= 3',
'business_kpis["business_validation"]["roi_demonstrated"] > 5.0',
'business_kpis["business_validation"]["pilot_to_paid_conversion"] > 0.40'
],
'decision': 'Proceed to general availability (GA)'
},
'pivot_criteria': {
'indicators': [
'NPS < 30 (low satisfaction)',
'Success rate < 90% (quality issues)',
'Pilot-to-paid < 40% (pricing/value issues)'
],
'actions': [
'Extend pilot 30 days',
'Adjust pricing',
'Add missing features',
'Improve quality'
]
},
'no_go_criteria': {
'indicators': [
'customers_active_month_3 < 2',
'roi_demonstrated < 3.0',
'willing_to_pay < 40%'
],
'decision': 'Shelve product, insufficient market demand'
}
}
7. Risks & Mitigation
7.1 Technical Risks
| Risk | Probability | Impact | Mitigation |
|---|---|---|---|
| API Rate Limits | Medium | High | Implement queue, fallback to GPT-4V, batch requests |
| Processing Time Exceeds 15min | Medium | Medium | Optimize frame extraction, parallel processing |
| Quality Below 85% | Low | High | SSIM validation, manual review queue |
| Cost Overruns (>$2/video) | Low | Medium | Aggressive deduplication, cost alerts |
7.2 Business Risks
| Risk | Probability | Impact | Mitigation |
|---|---|---|---|
| Can't Find 5 Pilots | Low | Critical | Leverage CODITECT customer base, offer higher incentives |
| Pilot Dropout (>2 customers) | Medium | High | Weekly check-ins, address issues immediately |
| No Willingness to Pay | Medium | Critical | Test multiple price points, validate ROI |
| Competitors Launch First | Low | Medium | Speed to market (90 days), differentiate on integration |
Appendix: MVP Checklist
Pre-Launch Checklist
-
Technical Validation
- Process 20 test videos successfully
- Cost per video <$2 confirmed
- Processing time <15 minutes confirmed
- Error handling tested (network failures, API timeouts)
-
Security & Compliance
- API key authentication implemented
- Data encryption in transit (TLS 1.3)
- Auto-delete processed files after 7 days
- Privacy policy published
-
User Experience
- Dashboard loads in <2 seconds
- Progress bar updates in real-time
- Error messages are clear and actionable
- Markdown report is readable and well-formatted
-
Business Readiness
- 5 pilot customers identified and confirmed
- Pilot agreement signed (case study, testimonial)
- Support process defined (email, Slack channel)
- Feedback collection process (weekly surveys)
Launch Day Checklist
- Deploy to production environment
- Send pilot customers access credentials
- Schedule kickoff calls (30 min each)
- Set up monitoring alerts
- Prepare incident response plan
Week 1 Post-Launch
- Daily check-ins with pilot customers
- Monitor error logs and API costs
- Collect feedback on onboarding experience
- Address critical bugs within 24 hours
MVP Target Launch: 90 days from approval
Expected Investment: $115K (engineering + infrastructure)
Expected Outcome: 3-5 referenceable customers, validated product-market fit, clear path to $5M ARR