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Co Marketing Campaign

Joint partner marketing campaign with content co-creation, lead sharing, and performance tracking

Complexity: Complex | Duration: 30m+ | Category: Business/Sales

Tags: co-marketing partnership-marketing joint-campaigns lead-generation alliances

Workflow Diagram​

Steps​

Step 1: Campaign planning​

Agent: /plan

co-marketing - Define goals, audience, channels, budget split

Step 2: Content co​

Agent: creation

/create-joint-content - Develop webinar, ebook, or event together

Step 3: Asset approval​

Agent: partnership

marketing-specialist - Both companies approve co-branded materials

Step 4: Promotion​

Agent: partnership

marketing-specialist - Both companies promote via email, social, ads

Step 5: Lead capture​

Agent: /track

campaign - Collect leads via joint landing page

Step 6: Lead routing​

Agent: lead

routing-agent - Distribute leads to appropriate company based on criteria

Step 7: Performance reporting​

Agent: /generate

report - Track leads, pipeline, closed-won by partner

Usage​

To execute this workflow:

/workflow business/sales/co-marketing-campaign.workflow

See other workflows in this category for related automation patterns.