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Webinar Event Orchestration

Complete webinar lifecycle from registration through post-event nurture with attendance tracking

Complexity: Complex | Duration: 30m+ | Category: Business/Sales

Tags: events webinars lead-generation nurture video-marketing

Workflow Diagram

Steps

Step 1: Landing page creation

Agent: /create

registration-page - Build registration form with calendar add

Step 2: Promotion

Agent: event

marketing-specialist - Email invites, social posts, paid ads

Step 3: Reminder sequence

Agent: /send

reminders - Automated emails 1 week, 1 day, 1 hour before

Step 4: Webinar execution

Agent: webinar

producer - Host live session with polls, Q&A, CTAs

Step 5: Recording processing

Agent: webinar

producer - Edit, add captions, upload to video platform

Step 6: Segmented follow

Agent: up

/trigger-nurture - Different emails for attendees vs. no-shows

Step 7: Lead scoring

Agent: /score

leads - Update scores based on attendance and engagement

Usage

To execute this workflow:

/workflow business/sales/webinar-event-orchestration.workflow

See other workflows in this category for related automation patterns.